FP Hollow Heel
We have 20+ features and benefits that make our shoes the Highest Intersection of Strength and Style, and you can learn about them all here
. But let me start by telling you about our most defining: The Patented Hollow Heel.
A Raised Heel...
...is pretty terrible for your body. Your body is made to move through a wide range of motion. When you put a raised heel under your foot, it traps you to a narrow range of motion, and that's when bad things start to happen. You make unnatural adjustments to stay upright, and everything gets thrown off alignment. Our calves and achilles tendons shorten and tighten. A raised heel is often the cause of foot pain, ankle pain, knee pain, back pain, and even shoulder and neck pain.
But No Heel...
Looks funny. This is the Vivobarefoot Lisbon. After us, I think Vivobarefoot makes the best barefoot dress shoes, and their Lisbon model is the dressiest of their collection. Still, there's something "off" about it, no? And I realized...
The look of a heel is essential.
This is the Fifth Avenue, by Allen Edmonds. These shoes are made in Wisconsin by a company that's been doing their thing for a long time (since 1922). Take a look at the shoe as a whole. The heel adds a lot of "dressiness", doesn't it?
Our Patented Hollow Heel...
...is the Defining Feature of our product. With our Patented Hollow Heel design, we are able to provide the wearer a flat outsole, while showing everyone else the look of a heel. It's the best of both worlds.
An X-Ray of Our Shoes
Where the foot appears to be, is NOT where the foot actually is.
Think That's Cool?
We have 20+ features and benefits that make our shoes the Highest Intersection of Strength and Style, and you can learn about them all here.
Sizing, Fit, & Feel
- Let's start by asking: What shoe size (US Men's) normally fits you best? To convert from other sizing standards, see this chart.
Is that a Narrow width? Go one size down for our shoes.
Is that a Medium width? Depending on how roomy you like the toebox, go one size down OR order the same size.
Is that a Wide width? Order the same size for our shoes.
Don’t know the width of your shoes? They’re most likely Medium.
II. Fit & Feel
This image shows roughly how/where your feet should sit inside Chronology, at right.
At left is a typical dress shoe, same size and same Wide width. You can see that it is still 1 or 2 cm longer than ours. Most sleeker dress shoes have a fair amount of unoccupied space in the front. We took advantage of that and used it to give you a wide toebox without looking like it. Dress shoes get even longer if we start looking at chisel-toe and pointy-toe styles. But even though these conventional dress shoes are longer, you still feel cramped because of the heel lift and the fact that their shoes are widest at the ball of the foot. Ours are widest at the toes, as a foot naturally is.
If the widest part of your feet (i.e. your toes) occupies the widest part of our shoes, then you are wearing the right size.
Regarding groundfeel, Chronology's outsole is 4mm thick, with another 4mm of leather and cork between that and your feet. The polyurethane we use for the outsole was selected for durability, which is more important than groundfeel in a shoe like this. The 2-part (polyurethane + leather/cork) design allows for the shoes to be resoled like good dress shoes and unlike most minimalist shoes.
Expect Chronology to feel less like FiveFingers and more like flat-bottomed skate shoes with the insoles removed.
In the end, what matters most is that you are happy with your shoes! We will gladly take them back (365-day free returns and exchanges, click for details) and I am honored that you gave us a shot.